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	<title>Comments on: Website Providers Social Media Fail</title>
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	<link>http://www.ismintraining.com/marketing/dealer-coms-social-media-fail/</link>
	<description>Strategy, Opinions and Insight</description>
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		<title>By: Laura McMunford</title>
		<link>http://www.ismintraining.com/marketing/dealer-coms-social-media-fail/comment-page-1/#comment-18242</link>
		<dc:creator>Laura McMunford</dc:creator>
		<pubDate>Wed, 27 Apr 2011 21:38:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.ismintraining.com/?p=272#comment-18242</guid>
		<description>In my experience dealer.com generally doesn&#039;t know anything about marketing or social media, their account managers are cluessless. Pretty much the worst SEO and SEM provider in the car dealer marketing segment.</description>
		<content:encoded><![CDATA[<p>In my experience dealer.com generally doesn&#8217;t know anything about marketing or social media, their account managers are cluessless. Pretty much the worst SEO and SEM provider in the car dealer marketing segment.</p>
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		<title>By: Adrian Morgan</title>
		<link>http://www.ismintraining.com/marketing/dealer-coms-social-media-fail/comment-page-1/#comment-10145</link>
		<dc:creator>Adrian Morgan</dc:creator>
		<pubDate>Sun, 25 Jul 2010 18:12:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.ismintraining.com/?p=272#comment-10145</guid>
		<description>actually, lead generation takes some to time to build up. you just got to be patient.`,:</description>
		<content:encoded><![CDATA[<p>actually, lead generation takes some to time to build up. you just got to be patient.`,:</p>
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		<title>By: Traffic Generation Using Blogs - State of the Click &#171; In the Trenches - DrivingSales</title>
		<link>http://www.ismintraining.com/marketing/dealer-coms-social-media-fail/comment-page-1/#comment-7335</link>
		<dc:creator>Traffic Generation Using Blogs - State of the Click &#171; In the Trenches - DrivingSales</dc:creator>
		<pubDate>Sun, 25 Oct 2009 15:42:43 +0000</pubDate>
		<guid isPermaLink="false">http://www.ismintraining.com/?p=272#comment-7335</guid>
		<description>[...] in the industry have threatened to sue me over articles I have written on www.ismintraining.com. (here &lt;one I was fired over and here) One of those stories caused a website provider to change their [...]</description>
		<content:encoded><![CDATA[<p>[...] in the industry have threatened to sue me over articles I have written on <a href="http://www.ismintraining.com" rel="nofollow">http://www.ismintraining.com</a>. (here &lt;one I was fired over and here) One of those stories caused a website provider to change their [...]</p>
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		<title>By: John Worthington</title>
		<link>http://www.ismintraining.com/marketing/dealer-coms-social-media-fail/comment-page-1/#comment-6468</link>
		<dc:creator>John Worthington</dc:creator>
		<pubDate>Tue, 28 Jul 2009 14:01:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.ismintraining.com/?p=272#comment-6468</guid>
		<description>Dealer.com is a great marketer of their product-I&#039;ll have to give them that!  I really like their platform as a whole, but sometimes their marketing strategy is not what is best for their clients.  You can&#039;t really blame them for effectively targeting their market.  After all, dealers have become wealthy by promoting their own interest and manipulating customer beliefs.

The addition of RSS feeds would have been more appropriate than adding social networking buttons.  RSS feeds would help dealer get more traffic to their own dealer.com site, but the &quot;social media hotbutton&quot; is popular among &quot;non-savy&quot; decision makers in dealerships right now.  Then again, RSS feeds off dealer.com site would not generate any revenue for dealer.com.</description>
		<content:encoded><![CDATA[<p>Dealer.com is a great marketer of their product-I&#8217;ll have to give them that!  I really like their platform as a whole, but sometimes their marketing strategy is not what is best for their clients.  You can&#8217;t really blame them for effectively targeting their market.  After all, dealers have become wealthy by promoting their own interest and manipulating customer beliefs.</p>
<p>The addition of RSS feeds would have been more appropriate than adding social networking buttons.  RSS feeds would help dealer get more traffic to their own dealer.com site, but the &#8220;social media hotbutton&#8221; is popular among &#8220;non-savy&#8221; decision makers in dealerships right now.  Then again, RSS feeds off dealer.com site would not generate any revenue for dealer.com.</p>
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		<title>By: Paul Rushing</title>
		<link>http://www.ismintraining.com/marketing/dealer-coms-social-media-fail/comment-page-1/#comment-6431</link>
		<dc:creator>Paul Rushing</dc:creator>
		<pubDate>Thu, 23 Jul 2009 15:57:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.ismintraining.com/?p=272#comment-6431</guid>
		<description>Robert or whoever you are.  You used a bogus email address but
you did stay at Hotel St Regis in Detroit last night..

I think if you will read the post you will see how they potentially 
could hurt all of their customers and yes some a mutual.

Paul Rushing
912-266-1629</description>
		<content:encoded><![CDATA[<p>Robert or whoever you are.  You used a bogus email address but<br />
you did stay at Hotel St Regis in Detroit last night..</p>
<p>I think if you will read the post you will see how they potentially<br />
could hurt all of their customers and yes some a mutual.</p>
<p>Paul Rushing<br />
912-266-1629</p>
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		<title>By: Tom</title>
		<link>http://www.ismintraining.com/marketing/dealer-coms-social-media-fail/comment-page-1/#comment-6430</link>
		<dc:creator>Tom</dc:creator>
		<pubDate>Thu, 23 Jul 2009 13:04:14 +0000</pubDate>
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		<description>I don&#039;t get it - because Dealer doesn&#039;t litter soc. media sites with spammy &amp; easily ignored/buried tweets and FB fan pages all day they fail? Also, you got a bit of a hard-on for these guys don&#039;t ya Paul?</description>
		<content:encoded><![CDATA[<p>I don&#8217;t get it &#8211; because Dealer doesn&#8217;t litter soc. media sites with spammy &amp; easily ignored/buried tweets and FB fan pages all day they fail? Also, you got a bit of a hard-on for these guys don&#8217;t ya Paul?</p>
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		<title>By: Robert Deareon</title>
		<link>http://www.ismintraining.com/marketing/dealer-coms-social-media-fail/comment-page-1/#comment-6425</link>
		<dc:creator>Robert Deareon</dc:creator>
		<pubDate>Wed, 22 Jul 2009 21:56:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.ismintraining.com/?p=272#comment-6425</guid>
		<description>Did Dealer.com&#039;s advertising message do something that negatively impacted your clients?  

I don&#039;t understand what you are trying to promote here.  It seems like you are very confused as to how to sell yourself and services.  Has this technique of bashing a competitor been successful for you in the past?

Your campaign = FAIL</description>
		<content:encoded><![CDATA[<p>Did Dealer.com&#8217;s advertising message do something that negatively impacted your clients?  </p>
<p>I don&#8217;t understand what you are trying to promote here.  It seems like you are very confused as to how to sell yourself and services.  Has this technique of bashing a competitor been successful for you in the past?</p>
<p>Your campaign = FAIL</p>
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