http://www.ismintraining.com/process/brand-building/social-interactions-how-do-you-represent-your-brand/ Strategy, Opinions and Insight Mon, 26 Jul 2010 04:18:10 +0000 hourly 1 http://wordpress.org/?v=3.0 http://www.ismintraining.com/process/brand-building/social-interactions-how-do-you-represent-your-brand/comment-page-1/#comment-932 custserv1 Wed, 03 Sep 2008 22:47:45 +0000 http://ismintraining.com/?p=77#comment-932 YES YES YES!! I agree you need to do as much as you can to protect your reputation, but always remember what I was taught as a first year waitress: the customer is always right. What I later learned was that you should always ask the customer what she wants before you offer anything--you might be surprised by how little they really want. Mostly, like you said, they just want to be treated like they matter. I'm tired of the anti-Ripoff Report blogs by businesses who avoided the issue, or worse, elevated it by lashing out. Rather than try to work positively with the customer they try to battle with the forum where the angry customer lashed out. Ripoff Report serves a good purpose by allowing people to vent, to warn other consumers and to notify media and law enforcement. You can turn your negative report into a positive, like you say above, by following certain rules--post a rebuttal, work with the site, stay positive in your website and train your people to work with customers. Getting defensive doesn't help anyone. Great article!! YES YES YES!! I agree you need to do as much as you can to protect your reputation, but always remember what I was taught as a first year waitress: the customer is always right. What I later learned was that you should always ask the customer what she wants before you offer anything–you might be surprised by how little they really want. Mostly, like you said, they just want to be treated like they matter. I’m tired of the anti-Ripoff Report blogs by businesses who avoided the issue, or worse, elevated it by lashing out. Rather than try to work positively with the customer they try to battle with the forum where the angry customer lashed out. Ripoff Report serves a good purpose by allowing people to vent, to warn other consumers and to notify media and law enforcement. You can turn your negative report into a positive, like you say above, by following certain rules–post a rebuttal, work with the site, stay positive in your website and train your people to work with customers. Getting defensive doesn’t help anyone. Great article!!

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