There are roughly 6100 searches per month for Towbin Dodge per the Yahoo Overture Inventory tool so that tells me that there is roughly 24,000 searches per month for Towbin Dodge across the big three search engines.

As most of my readers know by now I do believe that a blog network can generate more traffic through proper SEO to dominate SERP’s. I am also working on having a multi-user platform designed so it can support more than just my personal branding and allow other ISMs to brand themselves as well.

What that tells me is I need to sell those leads and target different longtail keywords or get in the automotive lead business I love my current situation and am grateful for the opportunity.

You can use blogs for many things and in a perfect world if you had every dealership employee blogging about their area of expertise, supporting blogs about service specials, sales promotions, new model releases, maintenance tips, safety recalls (gasp) and driving traffic to your main site.